Website Development

Usually overlooked, your website content is crucial and should be a priority. It may not be the visually creative part of your site, but your website content is the most important communicating tool your organization owns.

 

It tells your visitor:

  • The who, what, when, where and why of your organization and your organization's activities.
  • When composing your copy, it is vital to keep your audience, client, member or potential client/member in mind.
  • Content should be reviewed for updates, revisions and refreshing semi-annually at the minimum.

 

Example: Do you have questions that your staff is asked repeatedly over the phone?

 

If so, odds are your site is not doing its job. A pop-up tutorial, with proper placement, could correct that problem. This kind of analysis takes time and focus and that is where The Project Group can add support.

We organize your thoughts, current marketing materials, and incorporate them with your organizations charted course to reflect in your website content.